Why This Measure Matters

Arts experiences like Arts Walk are important to community members. This community treasure draws thousands of people to downtown twice a year and is a key indicator of engaging arts experiences in Olympia.

What’s the Story?

• Arts Walk post-event surveys help develop informed improvement strategies on the quality of programming. The goal is 4 or above out of 5 based on national recreation industry standards. The number averages the spring and fall events, spring trending slightly higher.
• Community feedback has led to strategies like enhanced street closure activities, the Art Walk Market, the Arts Walk webpage and the return of the paper map.
• Strategic staff support for applications has made the process easier for participants.
• Lodging Tax Funds in 2025 provided for greater advertising opportunities, in regions outside our area.
• Uptick in community satisfaction runs parallel to increases in participating venues and attendance, as we approach pre-pandemic participation numbers.

Helpful Links:
Arts Walk: Link

Target

4+ out of 5

Reporting frequency